Press Air

The Concept

Press Air was developed for a coffee brand’s quick-start initiative. The goal was to design a French press that is intuitive and practical, offering a visually appealing experience from the very first contact.

The Project

In this project, I was responsible for the full creative and technical pipeline. Beyond product visualization, I developed the 3D Concept Design for the press, creating a product that balances industrial functionality with modern aesthetics. I produced the 3D modeling, cinematic lighting, and high-fidelity renders, as well as the promotional video and imagery specifically designed for a Crowdfunding campaign.